The highly-competitive landscape of digital advertising is truly a dog-eat-dog world for the mega-corporations that operate within our digital frontier. Companies are seemingly giving it their all to ensure that their brand comes across the sassiest, as shown by the likes of the Wendy's, or even the most creative, as represented by the likes of Arby's. Well, now Adobe is stepping forward with their own take on the social media game, introducing their new chief advertiser: Maru the Shiba Inu.
However this ends up going down for Adobe, we're definitely excited to see how it all paws out. To celebrate their newfound employee, they're currently running a design contest for a New Year's card featuring the small friend. By visiting the official website you can download your own template to get right into it. Here's a little picture of Maru being a good friend sitting in on one of the business meetings during the design of his very own New Year's card:
In celebration of the upcoming Year of the Dog, Adobe Systems has gone ahead and appointed the ever-important role of chief-advertiser to the incredibly Instagram famous good boy. With a little over 2.6 million followers on the Instagram platform, Maru is far from your ordinary dog. Tackling the role previously filled by clearly lesser humans, Maru is the perfect ambassador for more dog roles in the industry. In 2013 the fluffy entrepreneur proudly boasted his job to be enjoying the beach, though now he's clearly stepped it up in the professional business world:
P.S. If my New Year's card doesn't have Maru on it, I probably won't be hanging it up. Sorry.